Category: Femininity

Category: Femininity Leave it to Levi Strauss & Co to be at the forefront…

Of some sort of trend or controversy or something… These are just some things I’ve been mulling over since seeing a Levi’s ad. Do you s’pose this just might be a boon to the company — a marvelous marketing campaign that just might bolster sagging retail sales? I appreciate the seeming change of heart at LS & Co — or the affirmation that men — hard working men — not social causes, have built their company. That, or someone in their ad department had a brilliant idea to market pants to — da ta da dahhhhhh — Men! I remember continue reading

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